catalog review: floored by flor
It certainly is a challenge: How do you make a whole catalog of just of rugs interesting? We take our hats off to the creative team behind Flor, for producing a product that not only has us reconsidering wall-to-wall, but also drooling over the prop styling and wanting to book a weekend at the B&B where it was shot. In case you don’t know, Flor is “modular” rugs — pre-cut squares of carpeting to fit just about any space you need them to. The designs, from simple jute to a mod-looking lace pattern, are surprisingly sophisticated. They’re great for renters, or DIY decorators who change their minds a lot, starting at about $9 for four tiles. The catalog not only provides decorating ideas, but also an index of all the sources used in the book, that range from the common (DWR and Room & Board) to the very insider (145 Antiques and Les Indiennes). The B&B, btw, is The Inn at Kent Falls. Click here to order a Flor catalog.
I bought some FLOR tiles about 2 years ago and I would never do it again. They constantly come “unstuck” from the floor and are hard to keep clean. I rent, so when I move again, I will take them with me, but will stick them together using carpet tape on the back and just make a small rug out of them, instead of using the adhesive to stick them to the floor.
I checked out the Flor website a few months ago after I saw an ad in the Post Office’s “Moving” package. I was terrified by the pricing. Where did you find four tiles/$9. The cheapest ones I found were on sale for $12.99/tile.
Admittedly, they’re cool but not so cost-efficient.
Hi Anna — I got the $9 price from the order form in the printed catalog. There seems to be a range from $9 to about $15 depending on the style you choose.
Here’s a link to some free samples
http://www.florcatalog.com/service/flor/national_ad?code=C6A200
Haven’t ordered yet, but they sure seem cost-efficient compared to a lot of area rugs out there.
The flor carpet tiles made by Interface are a truly sustainable green product. RAy Anderson is one of the few coprporate visionaries who is trying to make his company environmentallyresponsible. For this alone they deserve high praise. Check out their corporate website: http://www.interfaceinc.com/
they even belive in treating their empoloyees decently because they want to retain them.not just use them up, fire them, on move on to fresh talent.
i absolutely love that about this company. the fact that they aim to be an envirionmentally friendly company is truly someting to be admire and support. once i get my new hard wood flooring in, i will be getting some interface flor tiles to warm up the place. my friend uses the pet flooring for her staircase and it’s perfect so the dogs don’t slip!
i love my flor! i got it out of a dumpster (yeah, i do that) behind a design store. they were totally clean and new. i have concrete floors and they stay put excellently, without any tape or anything. if they werent so expensive i would buy TONS of them
[...] We always love getting a new Flor catalog, even if we’re not in the market for any modular rug squares; their styling techniques and photographs are so inspiring. The latest edition is no exception, including the company’s first forray into a whole new realm: Dots! Or rather, buttons as the pattern above is called. There’s more than meets the eye here: each of those circles is actually divided into four pieces which can lead all sorts of pattern possibilites. The photo on top is of another pattern that immediately appealed: camoflower. Another great new pattern is called House Pet, a multi-functional, durable square that comes in many bright colors. Just a couple of more reasons to reconsider wall-to-wall, we say. What if it’s temporary? [...]
[...] Every now and then we take a moment to gush over a catalog (like Flor and Brocade Home) but last week we found ourselves digging the newest one from Pottery Barn Teen. Now, grown-up PB barely moves us. We’re just not fans of its oversized couches, heavy woods and neutral tones. But PBTeen is another matter entirely! It’s bright, curvy, brazenly girly and yes, downright chic. Unfortunately, the prices are not cheap, so it’s not like you’re saving money buying kids stuff. But still, we like it! Among our picks: Monogrammed Reese chair, $300 + $199 for the slipcover. Rose Vine sheet set, $79 and all of their chandeliers, like this one, the Bijoux, $129. [...]
We bought Flor for a two reasons: Our little girl’s nursery and a heavily trafficed hallway/stairwell from our mudroom to kitchen. For that hallway, we bought the Working Class option that Flor makes which I would totally recommend. It is very durable and with tricky, diaganol cut stairs, we were able to cut them perfectly to customize them.
As far as a nursery option, we selected Toy Poodle because it was recommended for childrens rooms. I wouldnt recommend these to anyone with young children just learning to crawl because they are barely softer than the floor itself. I guess you could get a rug pad but we opted to return our purchase. They come in great colors and we were really excited but it was not very comfortable to lay/play on.
Our online store has very similar flor designs, they are the same colours and patterns. We also call refer to them as carpet squares, in that you order by the size you need.
If your based in Australia, our rugs website could give you an affordable idea to the FLOR design.
Flor hoever has the best range of colors to choose from.
Things to like about FLOR:
- formaldehyde-free
- low-VOC
- easy to Return & Recycle
- some tiles made from up to 80% recycled materials
- other tiles made from renewables like wool, cotton and corn
- available in happy-face design! :)
Full review — http://1greenproduct.com/2008/09/home-flor-modular-carpeting.html
- Aaron Dalton, 1GreenProduct.com